person holding video camera

21st Century Storytelling: Video for Planners

This course will give you motivation to create video content, and give you practical, affordable tips to be heard among the online noise.

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Course Info

  • Duration 10 video lessons (46 Mins)
  • Published Published
    2018
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Browse Course Chapters

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    1.
    Introduction
    Chapter Duration 4 mins
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    2.
    Make No Little [Video] Plans
    Chapter Duration 4 mins
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    3.
    Develop a Video Master Plan
    Chapter Duration 1 min
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    4.
    Choose the Right Camera
    Chapter Duration 3 mins
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    5.
    Record Quality Audio without a Studio
    Chapter Duration 3 mins
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    6.
    Compose, Frame, and Move
    Chapter Duration 6 mins
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    7.
    Cut, Clip, and Trim
    Chapter Duration 4 mins
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    8.
    Show Your Work
    Chapter Duration 5 mins
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    9.
    Amplify Your Message
    Chapter Duration 8 mins
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    10.
    Content Ideas
    Chapter Duration 4 mins

Course Description

Online videos will make up more than 80 percent of all internet traffic within three years. Facebook videos and YouTube videos are dominating the average person’s time online. People are just as likely to search YouTube for a “how to” solution as they are an internet browser. 

What does this mean for planners? We have a tremendous opportunity to create content. Video as a storytelling platform is an excellent way to teach others about our work, engage communities in planning processes, and advocate for the common good. 

This course will give you motivation to create video content and give you practical, affordable tips for getting your content noticed among the online noise.

Learn these skills

  • Communications & Media
  • Video & Multimedia

AICP CM

This course is approved for .75 AICP CM credits.

SACPLAN CPD

This course is approved for 1 SACPLAN CPD point.

Meet Your Instructor

Andy Boenau

Andy Boenau

Andy Boenau is a storyteller disguised as an urban planner. His expertise includes public engagement, storyboarding, digital content creation, and social media strategy.

Meet Instructor

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