PREVIEW
SHARECourse Info
8 video lessons (73 Mins)
Published
2024
Preview Course
Browse Course Chapters
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1.Introduction
3 mins
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2.Plain Language: What Is It? Why Use It?
9 mins
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3.Know Your Audience
8 mins
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4.Words Matter: Everyday, Concise, and Clear
12 mins
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5.Voice: Active, Inclusive, Professional
13 mins
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6.Organizing Your Work
14 mins
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7.The User Isn't Broken
10 mins
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8.Wrapping Up
1 min
What You Will Learn
- Be able to define and use plain language.
- Understand how how plain language increases transparency and trust.
- Understand how plain language supports equity and inclusion.
- Know how to develop personas to clarify audience needs.
- Know how to apply specific plain language techniques to written documents.
- Know how to share plain language feedback with teammates or coworkers.
- Know how to use focus groups and user feedback to improve written materials.
- Know how to measure the impact of your work on an individual product or in a broader context.
Course Description
Learn the basics of writing in plain language. Topics include “why plain language” (transparency and trust); knowing your audience (building personas); applying plain language techniques (writing skills with interactive exercises); supporting diversity and inclusion (equity, translation, language); measuring the impact of your work (metrics and assessment). Participants will use real-life examples to learn how to translate their professional expertise into content that is readable, inclusive, and clear.
At the end of this hands-on course, you'll be able to apply plain language techniques to your written materials.
Learn these skills
- Communications & Media
- Writing
AICP CM
This course is approved for 1.25 AICP CM credit.
AIA CES
This course is 1 LU.CIP
This course is eligible for self-reported CIP unstructured CPL units.
