PREVIEW
SHARECourse Info
6 video lessons (63 Mins)
Published
2026
Trending
Preview Course
Browse Course Chapters
-
1.Introduction
1 min
-
2.Welcome + Why Storytelling Matters in Planning
6 mins
-
3.The Foundation - Crafting Your Core Message
15 mins
-
4.Public Speaking Skills That Actually Work
22 mins
-
5.Handling Questions & Difficult Moments
13 mins
-
6.Final Exercise + Wrap-Up
5 mins
What You Will Learn
Develop clear and compelling messages that communicate planning concepts to diverse audiences. Apply storytelling and presentation techniques to improve communication in public meetings, project briefings, and stakeholder engagement. Demonstrate strategies for responding effectively to questions and feedback in professional and public planning settings. Translate complex planning terminology, data, and policies into accessible language that can be understood by community members, decision-makers, and stakeholders. Construct a concise and effective narrative structure (e.g., problem, opportunity, solution, impact) to support planning presentations and communication efforts. Deliver presentations with confidence by utilizing effective verbal, nonverbal, and visual communication techniques appropriate to different planning contexts. Evaluate communication approaches for different audiences (e.g., public meetings, elected officials, internal teams) and adapt messaging accordingly. Create a short, polished professional story or “core message” that can be used in presentations, meetings, interviews, and networking settings.Course Description
This course helps planners strengthen their professional voice by developing skills in storytelling, public speaking, and persuasive communication.
Participants will learn how to craft a compelling core message, translate technical information into accessible language, and structure presentations using simple storytelling techniques. The course also covers strategies for communicating in different settings, from public meetings and community workshops to internal staff briefings and client presentations. Through guided exercises and short speaking drills, participants will practice delivering concise messages, handling difficult questions, and presenting with confidence.
By the end of the course, participants will develop a polished two-minute professional story they can use in meetings, presentations, interviews or networking conversations.
Learn these skills
- Career Development
- Civic Engagement
- Communications & Media
- Writing
AICP CM
This course is approved for 1 AICP CM Credit.
AIA CES
This course is 1 LU.CIP
This course is eligible for self-reported CIP unstructured CPL units.
